Tips for Writing Scannable Content
Reading Time: 3 minutes Contemporary readers are really just scanning articles to see what is of interest. Writing scannable content is a great way to capture their attention and keep them engaged.
5 Tips for Writing Your First Paragraph
Reading Time: 3 minutes You have a few seconds to grab readers attention. Here are 5 tips for writing an enticing opening paragraph.
Soft or Hard CTA? Which Choice Is Right?
Reading Time: 6 minutes Calls to action (CTA) are clear and concise prompts designed to guide someone down the path from a casual seeker gathering information to a new customer purchasing a product or service to a customer who returns. Soft or Hard CTA? Which choice is right?
Use Power Words to Grab Reader’s Attention
Reading Time: 2 minutes Power words pack a lot of punch in, well, very few words. Use the right words to appeal to your readers emotions and invite them in.
Can We Reliably Spot AI-Generated Content?
Reading Time: 4 minutes AI-Generated Content is on the rise. In response, vendors are creating AI Content checkers. Can AI check AI?
Leveraging GEO-Targeted SEO
Reading Time: 3 minutes Search engines are doing a great job of delivering content relevant to the intent of their users. Start a search on Google for any service, and Google will likely suggest search completion terms that include “near me” or cities nearby. GEO-targeted SEO helps you to show up in those searches. Your business exists in one …
AI Content Creation. Is It Reliable?
Reading Time: 5 minutes AI Content Creation. Discover the risks of AI content creation tools and steps you can take to make your content reliable.
Maximize Clicks With Clickable Meta Titles
Reading Time: 4 minutes Are you looking to boost your website traffic and make your content more discoverable? Writing clickable meta titles is a great way to do just that. Meta titles are the clickable portion of your content that appears in search engine results, and crafting the perfect one can make all the difference in getting potential readers …
What is Google E-A-T?
Reading Time: 2 minutes What is Google E-A-T? In their guidelines, Google states, “Many creators are familiar with the concept of E-A-T, which is used in how we evaluate if our search ranking systems are providing helpful, relevant information. Would ordinary people feel the results they get demonstrate E-A-T, that is: expertise, authoritativeness, and trustworthiness?” Google says that E-A-T …
AI Content Optimization – Unlock the Power
Reading Time: 6 minutes AI Content Optimization. Unlock the power of AI in content creation to elevate your game and your content’s potential.