Growth Zone Media is the long-term dream of founder Ginger Stoops, a seasoned SEO writer and copywriter of over 20 years. Her initial education and training were as a technical writer, and she has worked in this capacity in both the public and private sectors. She also managed a laboratory for over 10 years and has an extensive technical background.
Ginger has been in the online writing business since 1998 and has seen the industry grow from its roots to what it is today. During that time, she worked as both a subcontractor and freelancer for some of the biggest content creation companies in the world, while continuing to serve the needs of her own clients.
She has written for brands such as Amazon, Gumtree SA, Parental Guide, Darice, Ecopedia, Whole Foods, and a wide variety of industries. She has collaborated and provided content for the redesign of the Malabar Farm Foundation website and many other large web content projects. Throughout these years of experience, she learned what it takes to build strong relationships with clients, many of which have lasted over a decade.
The decision to launch Growth Zone Media was inspired by comments that she kept hearing from clients. Many of them were relieved to find her, expressing dissatisfaction with content they had received in the past. Ginger listened and delved deep into their concerns. Patterns emerged, and she decided that it was time to set a new standard in the industry.
Growth Zone Media is the culmination of a desire to improve the state of the industry and offer clients something that goes beyond words on a page. It grew from a desire to give clients high-quality content that meets or exceeds industry standards and to offer personalized service where the writer gets to know the brands and personalities of the businesses that it serves. Ginger believes in the principle of continuous improvement and striving to be better than you were before.
Ginger also believes in becoming fully invested in the companies that she and her staff of writers serve. We don’t consider you to be our customers or clients, we see you as our partners in building something great together.
Find out more about our Philosophy and Services we have to offer.